Creative Opportunity #48: What not to say as creative feedback

How you respond to seeing creative can have as big of an impact as what you say. Here are some responses I’ve heard that are not great, and some better responses that would likely have resulted in a better outcome.

Creative Opportunity #3: What you should know about presenting creative.

The most insightful creative strategy and the most breakthrough creative ideas don’t count if the work doesn’t sell. Here are some observations of great creative presenters you can use to increase the probability that your work is approved.